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December 23, 2008

New Mitsubishi Colt – nice and easy drive




The new Mitsubishi Colt next generation 3-and 5-door models have been designed to bring even more style, practicality and performance to this fiercely competitive supermini sector.

The latest figures for the new Mitsubishi Colt show that the CZ1 and CZ2 3-door variants have a predicted residual value of 75% of their new value after 12-months/10,000 miles and 41% after 3-years/60,000 miles.

The 5-door meanwhile is not far behind with 74% and 40% residual values predicted over the same 1-year and 3-year periods.

Outside its more ‘traditional’ competition the new Mitsubishi Colt beats the Ferrari 430 Coupe, Jaguar XF Luxury Saloon and Maserati Quattroporte – retaining up to 22% more of its new value.

The previous generation Colt’s sales success was built on a responsible sales strategy that refused to cave-in to distress selling or big discount fleet and retail deals.

In 2007 a healthy 8,698 new Colts were sold, proving that stock management is key to alleviating stress on used market values.

Lance Bradley, Mitsubishi’s director of dales and marketing, said: “We are really pleased with these residual values.

“They underline the strong value of this car both as a new-car proposition and as a used car for the future.

“It’s also a great reward for the way we have responsibly sold the Colt since its relaunch in mid-2004.

“Beating a Ferrari, Maserati and Jaguar is, of course, a bit of fun but the serious message is that we are top of the pile with all our main competition in the B-segment.”

Starting at just £7,749[2], the next generation new Mitsubishi Colt is on sale now with Mitsubishi dealers across the UK.

A new 150bhp ‘hot hatch’ Ralliart version is due in the UK early next year promptly followed by a range of low CO2 emission variants, badged ‘ClearTec’, with emission levels starting at 115gkm as announced at the Paris Show.

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